Call to Action film for AB-INBEV "Skol Hops" new beer CAMPAIGN
Discover Skol's pure malt beer with aromatic hops. The Brewery, which has a reputation for being bold and pioneering, decided to give itself to what we all love and created a recipe where hops are evident, thus resulting in Skol Hops. In a market where craft beers are increasing their territory every day, Skol lost the space of its Pilsen beer and saw a way to put itself in the middle of it all, launching Skol Hops, which is not really a craft beer.
_ Agency / Client _
F/Nazca Saatchi & Saatchi
AB-INbev
F/Nazca Saatchi & Saatchi
AB-INbev
_ Motionhand _
Direction, Animation, Compositing AND VISUAL EFFECTS.
Direction, Animation, Compositing AND VISUAL EFFECTS.
Direction & Animation: Estevão Puggina
Compositing & EFFECTS: Estevão Puggina
_ CREATIVES _
Creative Direction: Leo Claret , Tony Fernandes
Art Direction: Wander Tosta
Compositing & EFFECTS: Estevão Puggina
_ CREATIVES _
Creative Direction: Leo Claret , Tony Fernandes
Art Direction: Wander Tosta
![](https://cdn.myportfolio.com/ff6bcbfa-e37f-4d36-8281-f18aab30a2ef/86db2c1c-47d1-45cc-a2ca-8825f2388391_rw_1920.jpg?h=eb0bbc973eda21dedf072e2d657a8f83)
![](https://cdn.myportfolio.com/ff6bcbfa-e37f-4d36-8281-f18aab30a2ef/21c62385-f930-45b1-9758-118da0376c81_rw_1920.jpg?h=18d43f169424ff4bcb502d43681205f2)
![](https://cdn.myportfolio.com/ff6bcbfa-e37f-4d36-8281-f18aab30a2ef/87733244-1ac7-4f31-86a9-f4740fbb5f66_rw_1920.jpg?h=da477ca61c3f9f3c47de2f37cbd1fb2a)
![](https://cdn.myportfolio.com/ff6bcbfa-e37f-4d36-8281-f18aab30a2ef/4f39de86-1cd7-4668-80d6-d3152ef143cf_rw_1920.jpg?h=b413981290a244626d2cb2f28af50e09)
![](https://cdn.myportfolio.com/ff6bcbfa-e37f-4d36-8281-f18aab30a2ef/6429eb62-e22d-4ebd-8e01-37996ca2b957_rw_1920.jpg?h=a6f10e006392f2079b079cdd15a9919c)
![](https://cdn.myportfolio.com/ff6bcbfa-e37f-4d36-8281-f18aab30a2ef/5544a547-9a5c-4fa2-b201-a40493a80962_rw_1920.jpg?h=93837407dc2d78bae991c4969d112e6f)
![](https://cdn.myportfolio.com/ff6bcbfa-e37f-4d36-8281-f18aab30a2ef/6b11f83a-7031-48cb-8a3e-8e04dcefdca5_rw_1920.jpg?h=4082798fdc6fa3af6ad1dc6dd7b9b8ca)
![](https://cdn.myportfolio.com/ff6bcbfa-e37f-4d36-8281-f18aab30a2ef/4dcd5b72-0098-4140-8ac0-745bdea52fa8_rw_1920.jpg?h=01d99fe5352b5f38555e296909c02cd8)
![](https://cdn.myportfolio.com/ff6bcbfa-e37f-4d36-8281-f18aab30a2ef/14be5e92-3af2-4b08-a6d7-004444046622_rw_1920.jpg?h=518357a979dc0a151126506a4aac7c5b)
THANK YOU!